The Strategic Approach to Split Testing

Contrary to popular belief, every split test is not a great split test. The first thing many people do when they plan to run a split test is decide what they’re going to test. This is a common “tactical” approach that starts with specifics and can, no doubt, produce wins. But, it also can cause […]

Bendgate 2: Galaxy S6 cracks more easily than iPhone

The iPhone 6 isn't the only smartphone to crack under pressure.

Europe takes on Apple, Facebook, Google and Amazon

Europe is in the midst of a massive tussle with American tech giants.

Lumber Liquidators March sales tumble 18%

Lumber Liquidators sales plummeted 17.8% last month following a news report that some of its wood flooring contained toxic chemicals.

How to Never Run Out of Content Marketing Ideas Using AHREFS.com

What if there were a way to find out exactly what the most shared content was on any subject, in any language? Not only that, but what if the content being shared was the very latest, filterable by dates and domain names, and it was available free of charge – would you want to know […]

Pet Rock founder Gary Dahl dead at 78

There may never have been a craze as stupid -- or as profitable -- as the Pet Rock.

U.K. election: A scary prospect for business

Britain has just kicked off five weeks of campaigning in an election that presents a scary choice for business.